26 May 2008

From TAG

Opening of the exhibition 31 May 17 hours.

Invitation to the opening of our new exhibition: Augmented Reality: Superimposing the virtual.

AR allows us to experience the ‘real’ world with an added layer of virtual information, like 3D images, metadata or restricted access information. The added virtual layer offers a new universe of practical as well as artistic possibilities.

The term Augmented Reality was coined in the 1990’s in response to the highly popular Virtual Reality (VR). VR creates a complete simulation, which exists completely separated from the physical world. In contrast to this, AR offers an added layer, modifying, enhancing or supporting the perception of the physical world.

<>TAG presents artists and scientist whose work shows the untrodden territory in striking ways. There will be work exhibited from Theo Watson, Julian Oliver, Jan Torpus, Alex Schaub, Sander Veenhof, AR+RFID Lab, Mike van der Noordt and Satoshi Shiraishi. Moreover there will be projects shown by Industrial Design students from the TU Delft and TU Eindhoven.

The opening will take place on Saturday 31 May from 17:00. Theo Watson, Jan Torpus, Alex Schaub, Mike van der Noordt and Satoshi Shiraishi will be present to explain their work.

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